It is predicted that 80 percent of active Internet consumers and Fortune 500 companies will have an avatar or presence in a virtual community, including social networks, by the end of 2011. A new article investigates the role avatars play in the virtual and consumer environment, how well avatars reflect the personality of their creators, the psychology behind self-representation, and how these virtually made identities are perceived by other members of the virtual community.
Avatars as lifelike representations and effective marketing tools
Posted by Eugenie 53 days ago (http://www.sciencedaily.com)Who Voted for this Story
Anabat is the source for best news online. Users can submit news themselves and rate, comment news offered by others.